ANTA Hoop Fest 2024 is set to ignite Dubai’s fitness landscape as part of the Dubai 30×30 Fitness Challenge
ANTA Hoop Fest 2024 promises to be much more than just a basketball competition. As well as intense 1v1 basketball action, participants and spectators of all ages will find Vita Home Spa, a fitness village operated by Les Mills and other fitness enthusiasts, a wellness village supported by Eat Clean, designed for families and individuals Will get an opportunity to apply, which provides. Holistic approach to fitness and wellness.
The event is proudly presented by 2024 title sponsor ANTA. My Dubai, Pocari Sweat, Les Mills, Al Safadi Restaurant, Fed Fit, Flowers.ai, Cheeky Monkeys, Goat Burger, Koala Pix, House of Pops, So Beauty, Keventers as official medical partner, Adventure HQ, Zojirushi and Physio Move along with many other sponsors are contributing to making the event a major highlight of the Dubai fitness calendar.
Aarti Mohandas, Regional Brand Head, ANTA, said: “At ANTA, we are committed to promoting an active and healthy lifestyle, and our partnership with Seventh Concept for Hoop Fest 2024 perfectly reflects this mission. ‘Keep moving’ Our tagline inspires us to encourage people to stay active, and we look forward to seeing the incredible talent and energy at this year’s event while supporting the Dubai 30×30 Fitness Challenge.
The event will be held in the prestigious Dubai Design District (D3), a vibrant hub of creativity and innovation, providing a unique backdrop for this dynamic event. It is proudly held under the patronage of Dubai Sports Council and welcomes fitness and basketball lovers from across the UAE to participate in this celebration of sports and wellness.
Amanda Bloud, managing partner of The Seventh Concept, emphasized the company’s long-term vision and strategic partnership in her statement.
He said: “At Seventh Concept, our vision is to create programs that not only entertain but inspire communities to engage in active, healthy lifestyles. Our partnership with ANTA for Hoop Fest 2024 is a strategic step towards realizing this vision. By teaming up with a globally recognized sports brand, we are able to enhance the experience for participants and spectators alike, combining the thrill of basketball with a comprehensive focus on wellness and fitness.
“Together with ANTA, we aim to create a platform that encourages everyone to push their limits and adopt a more active lifestyle, in line with the goals of the Dubai 30×30 Fitness Challenge.”
Whether you’re there to compete, get fit, or simply enjoy the festival atmosphere, ANTA Hoop Fest 2024 promises to be an unforgettable experience for all ages and fitness levels. Stay tuned for more details and registration information coming soon.